Revamp Your Home Selling Strategy

by Jodie Franklin 10/29/2018

If your home has lingered on the real estate market for many months, there is no need to worry. Revisit your home selling strategy, and you can find innovative ways to promote your house to the right groups of buyers.

Now, let's take a look at three tips to help you revamp your home selling strategy.

1. Consider the Homebuyer's Perspective

One of the reasons why your house might have failed to generate interest from homebuyers is you have not effectively accounted for the buyer's perspective. Fortunately, now is a great time to take a fresh approach to highlight your home to dozens of prospective buyers.

Think about why you bought your house in the first place. Then, you may be better equipped than ever before to prioritize home upgrades and ensure your residence matches or exceeds buyers' expectations.

Furthermore, it may be beneficial to cut down on clutter inside your house. Because if you have a clutter-free home, you can make it easy for buyers to envision what life may be like if they purchase your residence.

2. Assess Your House Listing

A home listing is important, particularly for a seller who wants to stir up significant interest from buyers. If at first your home listing misses the mark with buyers, you can always revise it as needed.

Ensure all of the information included in your home listing is accurate and up to date. That way, you can help buyers make an informed decision about your residence.

In addition, include high-resolution photographs in your home listing. With top-notch photographs incorporated into your home listing, homebuyers can view each room of your house at their convenience. Plus, these photographs may help you differentiate your residence from other available houses.

3. Reinvent Your Home's Curb Appeal

Curb appeal can make a world of difference in any housing market, at any time. If you enhance your house's curb appeal, you may be able to move one step closer to selling your house.

Trim the hedges, mow the lawn and perform other home exterior improvements as soon as possible. Also, if you need assistance with home exterior upgrades, you can always reach out to landscapers and other home improvement professionals for support.

Hiring a great real estate agent may help you streamline the home selling journey too. In fact, a real estate agent who understands the ins and outs of the housing market can offer lots of guidance as you sell your home.

A great real estate agent will set up home showings and open house events, negotiate with a buyer's agent on your behalf and help you prepare for a home closing. And if you ever have concerns or questions along the home selling journey, a real estate agent is available to respond to them.

Accelerate the home selling journey – use the aforementioned tips, and you can rework your home selling strategy and boost the likelihood of a fast, profitable home sale.

About the Author
Author

Jodie Franklin

I love helping people find their dream home or sell their house in order to achieve their next goals. I have been working hard for my clients for over 18 years throughout southeast Michigan. I have experienced every kind of transaction there is. 

Helping my community and being involved is extremely important to me. I am Past President of the Michigan Ability Partners board, which helps Veterans and people with disabilities reach independent, self-supported, and satisfying lives. I have also been a member of the City of Milan Tax Review Board and Zoning Board, and involved in Milan Main Street. I have been a major sponsor of events for Michigan Ability Partners, Aid in Milan, Milan Main Street, and many more organizations that work to make our communities better. 

I was 2018 President of the Ann Arbor Area Board of Realtors, Realtor of the year in 2016 for AAABOR and nominee for Michigan Realtor of the Year. I serve on many committees with the local board, state board and was a member of the Housing Opportunity Committee for the National Association of Realtors (2018-19). I am currently serving my second term as a Michigan Realtors Board of Directors. 

I have liked in Milan for over 20 years and enjoy living here with my husband Cliff, son Evan, and dog Rosie.